Accenture and Yumemi Join Forces to Strengthen Digital Product Development Capabilities

Accenture has agreed to acquire Yumemi, a Japan-based digital services and products company, to strengthen its ability to design and launch digital products at scale. Yumemi’s team of approximately 400 professionals will join Accenture Song, bringing their expertise in rapid digital product development using a “design engineering” methodology. With experience serving over

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600 companies and reaching 60 million monthly active users, Yumemi will contribute significantly to Accenture’s ability to deliver digital products that enhance user experience and support business growth. The acquisition also allows Accenture to offer broader support by integrating data analytics and generative AI to help clients improve and expand their offerings.

This move comes as digital products become increasingly vital for businesses to engage customers and remain competitive. Accenture aims to address the fragmented nature of current client solutions by offering end-to-end support across design, development, and operations. Toshiyuki Kataoka, CEO of Yumemi, stated, “Accenture’s commitment to delivering on the promise of technology and human ingenuity perfectly aligns with our vision of 'crafting timeless services to enhance people's lives worldwide.' By combining Accenture’s comprehensive offerings with our proven ‘design engineering’ expertise, unique and diverse employee culture, and strong customer community, we aim to accelerate the development of groundbreaking digital services that will transform industry norms.”

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